When did you decide to chronicle this part of your life?--Marshal Zeringue
My work with students tapered off dramatically in 2010, after I had my first child. And then friends told me I was already too late to apply for preschool for my son and needed to hurry up and get on the list. So I panicked and called some schools and sent over applications. I remember one morning I was working on an application that had essay questions about my son. I looked over and he was lying on the carpet on his back and I thought, “Oh my god, this is how it happens. This is how it begins.” I’d been secretly judging these parents for ten years but there I was, ready to step on the same moving walkway, and I thought, “I know how this ends.” This ends with me hiring someone like me to get my kid into college. So I started writing the book as a private investigation.
You were so entrenched in these kids’ lives—more life coach than college essay counselor.
That may be a mark of how young and naïve I was when I started. I didn’t have a degree in education or counseling or anything, but I had grown up an overachiever in a family and a community that put a lot of pressure on the same type of thing. I felt like I could relate to the experiences these kids were having. I wanted to help shift the frame a little bit away from their parents and under them so they could take control of the process. So yes, I was deeply involved. And the anxiety these mothers face during this process—there are few people they can vent to. I think some of them hired me quite simply so...[read on]