Jennifer Keishin Armstrong

Jennifer Keishin Armstrong's new book is Pop Star Goddesses: And How to Tap Into Their Energies to Invoke Your Best Self.

From her Q&A with Deborah Kalb:

Q: How did you come up with the idea for Pop Star Goddesses, and how would you define a pop star goddess?

A: I noticed that we tend to treat our female pop stars in particular very much like we think of goddesses and goddess worship: These women represent specific energies, and we look to them as inspiration to invoke those energies in our own lives.

For example, I have a “What Would Beyoncé Do?” sign above my desk and a Britney Spears “Work Bitch” prayer candle, both of which give me genuine encouragement throughout my work days. So I thought it would be fun to write a book looking at the ways different pop stars inspire us.

I ended up doing 35, and that still meant doing some serious narrowing down. I was looking specifically for pop stars who started their careers in the 1990s or after, who clearly represent a certain kind of inspiration, and who had a story I could tell in the essays.

Q: Can you say more about how you chose the women you included in the book--as well as their ancient goddess sisters?

A: I looked for women who...[read on]

Visit Jennifer Keishin Armstrong's website.

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